Berkshire County, MA
October 16, 2012
2010 - Present
Creative Communities Exchange (CCX) 2011
The Berkshires Audience Initiative came out of a need addressed by Jennifer Dowley at the Berkshire Taconic Community Foundation in the Spring of 2010. There was a desire among arts and cultural organizations to better understand their existing audiences and to work collaboratively on a regional arts participation project. An idea was brought up of replicating a program that ArtsBoston had been running in Boston for six years called the ArtsBoston Big List. Jennifer Dowley's goal was to create a project that arts and cultural organizations could work together on collaboratively and create something that would benefit the entire community - something that organizations could not do on their own.